AI in Festivals and Events: 3 AIs that could be a Game Changer for any event prof

The events industry is built on creativity, precision, seamless execution, and – most importantly – the people who bring it all to life. AI is no longer just a distant concept; it’s already changing how we plan, manage, and deliver events. From automating logistics to streamlining communication, technology makes our lives easier and frees us […]
Press: Festival Industry Opinion Piece in StandOut Magazine

‘We all know how tough it can be to work in the world of large-scale festival production. It’s incestuous (though not like that): everyone knows each other, and it’s extremely competitive for shows and roles. But what if we use this to our advantage?’ In the 200th (!!!) edition of StandOut Magazine, The Fair‘s Production […]
‘We can’t wait for audiences to experience it’: The Fair and Labyrinth production celebrated in AIF’s Festival Forecast

If you’re looking for some positive news to start your day right, look no further than AIF’s latest Festival Forecast, which delves into ‘new shoots and springs of hope’ blossoming across the festival industry… We’re pleased to celebrate the sold-out Labyrinth on the Thames shows in this edition – a project we’re proud to be […]
The Fair, Placemaking and OPS deliver Live Table-Top Session at Event Production Show

The Fair, We Are Placemaking and We Are OPS kicked off Day 1 at the Event Production Show with a jam-packed panel on the Knowledge Hub, about ‘Dealing with Disaster on a Festival Site: Live Table-Top Session’… View this post on Instagram A post shared by We Are The Fair (@wearethefair) Whether it be rail strikes, lightning […]
‘Dear resident, I’m here to change your mind about festivals’

Dear Resident, Live music has a unique power to bring people together, creating connections that transcend the digital world. But in the context of inner-city parks, there’s an ongoing conversation about how these spaces should be used, especially when it comes to the communities they serve. This letter offers a perspective on how live events […]
Global communities, collaboration and (you guessed it) AI: Festival Insights from The Fair’s takeover at NTE Summit

This month, The Fair and We Are OPS teams ventured to Birmingham’s Hockley Social Club for the much anticipated Night Time Economy Summit – an annual conference that has become a staple in the diary of those within the music, festival, events and night time industries. Hosted over two days, the summit invites industry leaders […]
Press: The Fair / We Group CEO Nick Morgan joins NTIA board

Nick Morgan, CEO of We Group, has joined the board of the Night Time Industries Association (NTIA), a leading organisation representing and advocating for the entertainment, nightlife and hospitality sectors in the UK. The CEO, who is also Vice Chair of the Association of Independent Festivals (AIF), has been a driving force in campaigning for […]
The Fair to host stage takeover at NTE 2025

We’re are THRILLED to announce that we are back at the highly anticipated Night Time Economy Summit this February, with a programme of panels exploring some of the most important topics across the music, festival and events in the industry right now… Last year, our stage takeover at the event in Manchester elicited valuable insight […]
Wrap Party Album 2024

We Group and The Fair hosted the 4th annual Wrap Party on October 31st – a night of music, chat, and good times – celebrating all the hard work that goes on across the creative industries. This year, we kept things intimate with a close-knit affair at The Star by Liverpool Street. A huge thanks to bangus, Jules Pinkney, […]
We Group UK announces investment in event budgeting platform Eventwise as part of latest expansion

We Group UK has announced a significant investment in event budgeting platform, Eventwise – as part of its ongoing efforts to support an innovative and collaborative approach across the events industry. We Group UK – the collective providing festival and event production services via The Fair; creative production in the public-realm through We Are Placemaking; […]