AI in Festivals and Events: 3 AIs that could be a Game Changer for any event prof
The events industry is built on creativity, precision, seamless execution, and – most importantly – the people who bring it all to life. AI is no longer just a distant concept; it’s already changing how we plan, manage, and deliver events. From automating logistics to streamlining communication, technology makes our lives easier and frees us up to focus on what matters – crafting incredible experiences.
But what does this actually mean for an event professional’s day-to-day work? The Fair’s Production Co-ordinator Sonny asked colleagues across our teams at We Group: If AI could assist you in your role, how would you want it to help?
Here’s what they had to say:
The AI Wish List
“Filtering out emails. I get so much noise in my inbox, and sifting through it takes up a ridiculous amount of time.” – Rob, Chief Operating Officer
“Imagine walking a site with a client, discussing how a structure would fit into a space. Instead of trying to picture it in our heads, I enter the details into my tablet, and BOOM: a hologram pops up in front of us in real-time. That would be a game-changer.” – Cornelia, Senior Production Manager at The Fair
“Automating more emails and finance systems. Anything that saves time is a win.” – Nick, CEO
“Renders, renders, and more renders! Budgets are tight, so having AI create basic visualizations before investing in a designer would be a lifesaver.” – Will, Senior Event Producer at We Are Placemaking
“Composing emails for me. Absolute faff.” – Louise, Production Manager
So, where is AI already stepping up? Let’s break it down.
As we all know, speed and efficiency are everything in the event production world, and when it comes to placemaking, bringing ideas to life is key! Whether it’s for a client pitch or planning an activation, Kaedim is the tool that can turn 2D images into fully rendered 3D models in minutes, cutting out hours (or even days!) of manual design work.
Why It’s a Game-Changer:
✅ Instant 2D-to-3D conversion allows you to upload a sketch and get a 3D model in minutes. ✅ Customizable designs offer the ability to make tweaks before finalising. ✅ Industry-standard exports allow you to use Blender, Unity, and Unreal Engine models. ✅ Cost-effective pre-visualisation allows you to save money on early-stage design work.
For professionals like Will, Senior Event Producer, AI tools like Kaedim could change the game. Instead of waiting on designers to create costly renders for pitches, event teams can generate basic 3D concepts in-house, accelerating decision-making and improving collaboration.
Kaedim has a fluid pricing model, prompting you to input data on your requirements and usage of the model to price accordingly.
As AI continues to evolve, tools like Kaedim push the boundaries of creativity and efficiency in the events industry. Whether you’re working on a festival layout, an exhibition stand, or an immersive brand experience, AI-powered 3D modelling could be the future of event design.
Ever stood on an empty site trying to explain how a structure will look, only for your client to nod along but not quite get it? Magic Leap’s AR headset lets you overlay 3D designs onto the real-world environment, so you can see your setup before a single scaffold goes up.
How It Helps:
✅ Real-time AR visualization enabling you to walk through event layouts in full scale. ✅ Instant design adjustments –helping you move things around before committing to a final plan. ✅ Stronger client collaboration enabling you to show instead of just telling. ✅ Faster decision-making helping you identify issues before build-out even starts.
For event professionals like Cornelia, Senior Production Manager, Magic Leap bridges the gap between concept and reality, making site visits more efficient and reducing costly last-minute changes. As AR technology advances, integrating tools like Magic Leap could redefine how we design, present, and execute live events.
This technology is at the forefront of design for many industries like live events, architecture, and even construction. As this is still cutting-edge technology, it comes at a price, the headset is currently priced at £3,999, however, as technology advances and competitors improve manufacturing methods, the price can only decrease, worth noting down in the “one for the future” folder!
Email is a necessary evil in every event professional’s life. For Event professionals of all levels, from Junior Production Managers like Louise to groupDirectors like Rob to our CEO, Nick, Superhuman can help. Superhuman is an AI-powered email tool designed to cut through inbox chaos, helping you prioritise, automate responses, and move through emails at lightning speed.
What It Does:
✅ AI-powered email filtering helps you see what matters and ignore the fluff. ✅ Smart composing can create AI draft responses for you. ✅ Keyboard shortcuts allow you to navigate and reply at top speed. ✅ Follow-ups & reminders to stay on top of deadlines effortlessly.
For event managers juggling multiple clients and projects, this means less inbox stress and more time to focus on the big picture.
Where AI is Taking Us Next?
The future of AI in events isn’t just about replacing human effort – it’s about enhancing it. AI is taking over repetitive tasks, boosting efficiency, and allowing us to put more energy into what we do best: creating unforgettable experiences.
Imagine a world where AI-powered site visits, automated renders, and intuitive email management are the norm. Not only would our jobs be easier, but we’d also be able to push the boundaries of creativity even further.
For now, our AI tools are already transforming the way we work. The next step? Making them accessible to every event professional so we can spend less time on admin and more time delivering incredible events.
