Eastern Electrics Presents – Argy B2B ARTBAT 2026
Background
On 24 May, Elixar Events brought Eastern Electrics Presents – Argy v ARTBAT to Leyton Jubilee Park, delivering a sold-out electronic music event for 9,999 attendees. Having worked alongside Elixar Events for nearly ten years, The Fair was appointed to provide full event production and operational planning for what would become a landmark show for both the client and the venue.
The event marked the first time a large-scale electronic music event of this kind had taken place at Leyton Jubilee Park, introducing a new destination for outdoor electronic music in London. Headlined by internationally acclaimed artists ARTBAT and Argy, with standout performances from Korolova and Henri Bergmann, the event attracted a dedicated audience eager to experience a unique open-air show in a location rarely associated with electronic music events of this scale. The carefully curated lineup brought together some of the most respected names in melodic house and techno, helping to create an unforgettable atmosphere from start to finish.
Promoted under the Eastern Electrics brand the event represented an ambitious step into a new venue, requiring careful planning, stakeholder engagement and expert delivery. Elixar Events tasked The Fair with providing a complete 360-degree solution, covering event planning, production management and live delivery.
Working alongside We Are OPS we developed a comprehensive strategy that enabled the successful launch of a brand-new event site while maintaining a smooth audience experience from arrival through to departure. As one of the UK’s leading event production companies, The Fair was proud to support a project that combined world-class artists with a bold new location.
Images credit: @clem.protin
Delivery
- Full event production management from concept through to live delivery
- Comprehensive event planning and scheduling
- Site design and infrastructure planning for a brand-new event location
- Production management across build, live event and break phases
- Bespoke stage design and delivery for a new headline performance environment
- Budget management and supplier coordination
- Procurement and contractor management
- Crowd management planning and audience flow design
- Introduction and implementation of VIP table service for the first time at an Eastern Electrics event
- Stakeholder liaison and venue coordination
- Technical production management and supplier integratio
Results
- Sold-out event with a capacity audience of 9,999 attendees
- Successful introduction of a new large-scale event site at Leyton Jubilee Park
- Strong audience engagement and positive sentiment across social media channels
- Positive response to the debut use of the venue for electronic music programming
- Successful implementation of a new VIP table service offering
- Delivery of a bespoke stage design within a challenging build programme
- Further strengthened a nearly decade-long working relationship with Elixar Events
Audience Feedback
“Such a vibe ❤️ loved every minute 😍”
“The music is still banging in my head 🙈🔥”
“Wow… the vibe was unreal, the music felt so alive 💗 @argy 👏👏🫶🫶🔥🔥”